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To learn more or modifyprevent the use of cookies, see our Cookie Policy and Privacy Policy. Article (PDF Available) May 2010 with 411 Reads How we measure reads A read is counted each time someone views a publication summary (such as the title, abstract, and list of authors), clicks on a figure, or views or downloads the full-text. La Empresa Viviente Arie De Geus Free Advertisement ContentDiscover the worlds research 17 million members 135 million publications 700k research projects Join for free Advertisement Content uploaded by Hugo-Alberto Rivera-Rodriguez Author content All content in this area was uploaded by Hugo-Alberto Rivera-Rodriguez on Jul 23, 2015 Content may be subject to copyright. Palabras clave: longevidad empresarial, mitos, empresas antiguas. ABSTRACT It will find in the article a review of the oldest companies of the world and some of oldest of Colombia and Latin America, its country of origin, the main products or services that offer and the competitive advantages that have to them I allow to last but of 1000 years. These companies have become points of comparison and admiration by the other competitors, to the point of being envied. Other words they have become true enterprise myths to the Economista empresarial, magster en Administracin. Correo electrnico: huriveraurosario.edu.co. Hugo Alberto Rivera.p65 111206, 10:39 p.m. So that to consider them a myth; Which is the implication to use that term. Many of them are familiar companies and from the financial point of view their utilities have allowed them to survive but not to excel, nevertheless the single fact to have a history of many generations does them worthy to be studied and to assign them in the enterprise Myth category. In the period of Heisei, Our business conditions became severe again although we had experienced the good accounting term once that the amount of sales was over 13 billion yen. It was because that we excessively expanded business even into unaccustomed fields, and that we sought the quality of services so much that we could not have enough cost-consciousness. Eliade, Mircea (1992) Mito y reali- dad, segunda edicin, Espaa, Editorial labor S.A. Longevidad Empresarial (Business Longevity) Article Full-text available Jul 2011 Hugo-Alberto Rivera-Rodriguez This paper includes a review about the longevity business topic. Palabras clave: Perdurabilidad, Comercio, Econometra, Regresin Mltiple. This paper contains a list of the oldest companies in Mexico and Colombia, countries are still companies with more than three centuries. This document brings to the business history of Latin America and constitutes an example for those entrepreneurs who start the challenge of creating businesses and myths are sometimes found to indicate that a company fails the third generation. The companies presented here are examples of innovation and continuous improvement, factors that have enabled them to last for many years in time. Bogot, D.C. Mito y realidad, segunda edicin Jan 1992 Mircea Eliade Eliade, Mircea (1992) Mito y realidad, segunda edicin, Espaa. Their managers focus on producing goods and services and forget that the organization is a community of human beings that is in business--any business--to stay alive. In contrast, managers of living companies consider themselves to be stewards of a long-standing enterprise.
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